As an Amazon Associate, I earn from qualifying purchases. I recently discovered a surprising aspect of how earnings are generated, which might surprise those new to this space.
Key Takeaway: Commissions Beyond the Carousel
Even without my shoppable videos appearing in the product Carousel, commissions can still roll in. This revelation led to a deeper understanding of the platform and the various ways content can drive sales.
👉 Even if your videos aren’t featured in the main carousel, you can still earn commissions if Amazon showcases your video elsewhere on their platform.
The Flexibility of Video Placement
Once I upload my video, Amazon can feature it across its ecosystem, such as on the Amazon Inspire app (if it’s a vertical format) or as a related video on a different product that my content complements. If a video doesn’t appear in the expected Carousel, it’s worth double-checking tags and considering editorial changes—like updating the title or thumbnail—to optimize placement.
Understanding the System
Even absent from the Carousel, shoppable videos can generate commissions through placement on other parts of Amazon’s platform. Amazon’s AI can position videos as related content on similar or complementary products, broadening earning potential. Ensuring accurate product tagging and periodically refreshing content can influence video placement and visibility on the platform.
Commissions Mystery in My Community
Recently, someone from my community faced an interesting dilemma with the Amazon Influencer Program. They were earning commissions but puzzled about their origins since their shoppable videos weren’t in the product carousel. This raised the question: Where was all this money coming from?
Video Placement Possibilities
Once we upload our videos to Amazon, they can utilize them in various placements beyond the obvious:
1. Vertical Videos:
These may appear on the Amazon Inspire app, a mobile platform specifically for shoppable videos, offering another avenue for visibility beyond the product pages.
2. Related Videos:
Amazon’s AI can associate your product review with similar products. So even if your video isn’t in the upper carousel for the product you tagged, it could be displayed alongside another related item, increasing your chances of earning commissions from relevant customers.
Important Tips if You’re Not in the Carousel
Product Tagging:
Ensure that you have tagged the correct product to increase the likelihood of being featured in the desired location.
Title and Thumbnail Edits:
Sometimes making changes to the video title or thumbnail can prompt Amazon’s system to reassess and properly align your video with the right product.
Maximizing Video Placement and Visibility
- Upper Carousel Visibility:
If your shoppable videos aren’t featured in the upper product Carousel, verify the product is tagged correctly. Adjust your video’s title or thumbnail to re-engage Amazon’s placement algorithm.
- Lower Carousel Placement:
If your commissioned videos aren’t in the lower Carousel, it signifies other placement strategies Amazon is utilizing.
- Amazon Inspire App Inclusion:
Vertical format videos have a solid chance of being featured in the Amazon Inspire app, a mobile-specific avenue for reaching potential buyers.
- Mobile Shoppable Video Feature:
There’s potential for videos to appear in any area where Amazon has integrated shoppable content, engaging mobile users in various app-based features.
- Related Videos Advantage:
Amazon’s AI sometimes pairs product reviews with similar or related items, expanding reach beyond the initially tagged product.
Strategies to Increase Carousel Presence
Tagging the Correct Product:
- Double-Check Product Tags:
Verify the ASIN of the product you’re reviewing. Ensure the tags match the exact product you’re presenting.
- Impact of Correct Tagging:
Accurate tagging increases the likelihood of occupying space in the upper Carousel and improves the relevance of your video to the product page.
Making Editorial Changes:
- Title and Thumbnail Adjustment: Modify the title for clarity and relevance to the product. Create an engaging thumbnail that captures the essence of your review.
- Effect of Changes:
Refreshes the content, potentially triggering Amazon’s system to recognize the suitability of your video and encouraging Amazon’s AI to display your video on the correct product page.
Conclusion
Even if your video isn’t in the upper Carousel, there are other areas within Amazon where your content can contribute to earning commissions. Videos can be featured in related product sections or on different apps like Amazon Inspire, expanding your reach. Keep these strategies in mind, and continue to adjust and check your tags and content. Understanding the system and leveraging it can maximize your visibility and income.
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